Bulq Foods
Hippy, boho-chic with a Palm Springs warmth and laid back attitude. Natural while enjoying the finer foods in life.
The main goal of Bulq Foods is to reduce the amount of plastic waste produced on a regular grocery store trip. Goal number 2 is to provide healthy organic food to customers. The objectives are to teach customers about the ease of bulk shopping and the amount of plastic waste saved.
Shop Sustainable and Easily.
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The Bulq identity is a playful look showing each product bag bulking up as you fill it in a self-serve container. It is also a nod to the playful colors of the Palm Springs vibes.
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Using compostable Bulq branded bags and reusable glass containers is the ethos of sustainability. Most grocery store packaging is oil based and excessive. Bulq is on a mission to lower our plastic use overall while allowing for healthy foods for cooking.
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This playful attitude is seen throughout the website with sunset colors and modern graphics. Brightly lit product photography allows the brand to showcase the fact that health food is accessible to all.
